Advertising along motorways and other major road networks in the UK is one of the most successful advertising mediums out there. When it comes to both commercial and public sector services, motorway advertising should never be overlooked. This method of advertising, otherwise known as billboard advertising, is one of the most popular, with its popularity still increasing every single day.

Reach A Range Of Audiences

It also boasts one of the most diverse ranges of advertisers too, only highlighting its ability to promote quite literally any brand and company. From international car companies to more localised businesses, billboard advertising is one of the best advertising mediums for anyone and everyone.

The Busiest Motorways In The UK

Recent stats show on average 130,000 vehicles a day, pass any given point on the UK motorway network. Now take into account not only the driver of the vehicle but the passengers too. This means that any one of our roadside billboards can be seen by hundreds of thousands every single day. Each one of our roadside billboards are placed especially to guarantee extended visuals. In some cases, we can even guarantee a minimum of 10 seconds within a driver’s field of vision. From this it’s clear to see just how good the opportunities for exposure are. This is why advertising roadside has become so popular across a variety of business sectors.

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What Is Motorway Advertising?

Motorway advertising refers to billboards (stationary or mobile) stationed alongside a motorway or any major route that sees a high amount of traffic. Large advertising billboards, from 48 sheets, all the way through to 96 sheets are also often placed in farmers fields and has become a great way for farmers or landowners to generate an extra income.

What Is Motorway Advertising?

Motorway advertising refers to billboards (stationary or mobile) stationed alongside a motorway or any major route that sees a high amount of traffic. Large advertising billboards, from 48 sheets, all the way through to 96 sheets are also often placed in farmers fields and has become a great way for farmers or landowners to generate an extra income.

With the help of our fleet of advertising vans, motorway advertising can also take place at service stations, roundabouts and other more specific locations. While advertising trailers are less common, they’re ability to gain exposure is no less thanks to their ability to travel along particular routes and place themselves in the best “spots” for maximum exposure.

The Benefits Of Motorway Advertising

The impact of motorway advertising has long been recognised as being hugely successful, so much so it’s now seen as one of the most beneficial forms of outdoor advertising. Motorways are a great marketing medium when it comes to reaching a mass audience quickly. It’s also hugely beneficial for the fact that it’s always ‘on’, pushing your message 24 hours a day, 7 days a week. Motorway advertising can also be tailored to suit your targeted audience by placing them at particular locations (this is especially so for advertising vans).

Why Advertise With Us?

As motorway advertising specialists, here at Clearview Media, we’re able to tailor your marketing campaign to suit your vision and needs. We’ll create maximum exposure in the most cost-effective manner possible. If you’d like more information on our motorway advertising campaigns and how we can help you, contact our team today on 01245 421008.